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Name: ExactTarget Inc.
Industries: Technology
Headquarters: 20 NORTH MERIDIAN STREET
INDIANAPOLIS, Indiana 46204
United States Of America
Website:
ExactTarget Inc. is a manufacturer of software products. ExactTarget's email marketing software, services & solutions are the most powerful and flexible in the industry. The company is dedicated to provide the most powerful on-demand software for email communications and finding the best and brightest marketers on the planet to revolutionize the way people think about email.
ExactTarget Inc. is a manufacturer of software products. ExactTarget's email marketing software, services & solutions are the most powerful and flexible in the industry. The company is dedicated to provide the most powerful on-demand software for email communications and finding the best and brightest marketers on the planet to revolutionize the way people think about email.
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1654218 7/23/10:
Ping Time: Product review request emails, inbox of 2012, etc.
My latest spin around the mediasphere turned up the following nuggets:>>Gabrielle Shea Stevens of e-Dialog gives advice on post-purchase product review request emails. >>Follow the ping>>Ed Henrich of Responsys discusses the inbox of 2012. Best advice: “Marketers need more control over themselves, and ... - read more at Retail Email Blog
tags: Microsoft  Facebook 
1619105 7/15/10:
Little Cannibalization between Email, SocNets
There is generally very little cannibalization that occurs between email, Facebook, and Twitter, according to a new study from digital marketing firms ExactTarget and CoTweet. Email Primary Brand Communication Channel “Subscribers, Fans and Followers” indicates only 4% of online consumers who perform ... - read more at MarketingCharts
tags: Facebook  Twitter  CoTweet 
1613758 7/14/10:
SocNet Marketers Should Target ‘Megaphones'
Marketers seeking to reach consumers via social networks should focus on five key social networking personas, according to a new study from digital marketing firms ExactTarget and CoTweet. “Subscribers, Fans and Followers” indicates there are 12 key consumer personas in which most social networking ... - read more at MarketingCharts
tags: CoTweet 
1608368 7/13/10:
More Consumers Using Facebook And Twitter For Brand Engagement
Nearly 40 percent of consumers visit Facebook and Twitter to supplement the news, information or deals they receive via email marketing, according to a new study by ExactTarget. "Consumers don't silo their engagement with brands to a single channel, instead they tend to 'layer' marketing channels ... - read more at WebProNews
tags: Tim Kopp  Facebook  Twitter 
1607244 7/13/10:
Involver soups up Facebook, Twitter tracking for brands with ...
Involver, a social media startup that helps brands manage their online communities, launched a new set of marketing tools for companies to track how their following are growing. Users can also watch constantly updated analytics and see sentiment change. Called AMP, or the audience management platform, ... - read more at V entureBeat
tags: Facebook  Twitter  CoTweet 
1578384 7/6/10:
Social Media Makes Email Even Stronger
Social Media Makes Email Even StrongerThis content from: Duct Tape Marketing Marketing podcast with Gail Goodman (Click to play or right click and “Save As” to download – Subscribe now via iTunes This week's guest on the Duct Tape Marketing podcast is Gail Goodman, Chairman, President, ... - read more at Duct Tape Marketing
1564528 7/1/10:
Email Marketing Meets Social Media — and Kicks Its Ass
ExactTarget, a little-known but powerful email marketing company with more than 600 employees and north of $100 million a year in revenues, closed on $145 million last year from investors including Battery Ventures and Technology Crossover Ventures. It's looking like money well spent. Customers of ExactTarget ... - read more at Private Equity Hub - complete feed
1557777 6/30/10:
Acquity Group Selected to Join ExactTarget's Partner Advisory ...
Visit StreetInsider.com at http://www.streetinsider.com/Press+Releases/Acquity+Group+Selected+to+Join+ExactTarget%26apos%3Bs+Partner+Advisory+Council/5770475.html for the full story. - read more at StreetInsider.com
1541534 6/25/10:
Ping Time: #emailisdeadanalogy, share link positioning, etc.
My latest spin around the mediasphere turned up the following nuggets:>>Loren McDonald of Silverpop takes on Facebook COO Sheryl Sandberg's twisted logic about email dying and starts a Twitter conversation, asking folks for their best #emailisdeadanalogy based on Sandberg's logic. >>Follow the ping>>Kristina ... - read more at Retail Email Blog
1536926 6/24/10:
5 Factors Push Email Past SocNets
Five key factors make email a more popular means of brand interaction than social networks, according to [pdf] a new study from digital marketing firms ExactTarget and CoTweet. Familiarity Because email isn't new, consumers are familiar with the technology, are comfortable using it, and know exactly ... - read more at MarketingCharts
tags: CoTweet 
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